Media Planning & Buying
Vista/ACI excels in direct response media buying - we have to, because we’re spending our money, not yours! Through superior negotiating skills and outstanding relationships with television stations, we attain media rates that reach the largest audience for the least amount of money. Our expert media team continually evaluates your program, making sure we’re always reaching your target audience. Vista/ACI operates in all markets across the United States, large or small, allowing our clients maximum product exposure.
Our clients are provided with guaranteed responses, for a fixed cost. This combination lowers cost-per-leads and increased revenues, with no risk at all - the perfect model for success.
Telemarketing Assistance
Your account executive will assist you with telemarketing script development for total quality assurance. Each day we receive hourly reports to track markets and stations, providing us with current data for optimum program management.
Program Management
The success of any direct response marketing campaign is dependent on evaluation and communication. Vista/ACI's capabilities go well beyond in-house consultation and program management expertise. We will select the best resources (creative, telemarketing, fulfillment, etc.) from our network and manage every aspect of your campaign. Our account executives guide you every step of the way, providing quality control, open communication, daily program review and performance results. The result is a well-integrated program, precise tracking & analysis, and up-to-the-minute results.
TV Commercial Production
Tired of paying for expensive commercial production and not having it perform? Our commercials are cost effective and designed to maximize expenditures by providing a better-informed prospect.
We specialize in short format direct response, consisting of 120, 90, and 60 second commercials. Vista/ACI’s talented copywriters and producers will script, produce and edit your commercials to draw a powerful-targeted response.
